Hannes Tschürtz

pathfinder in culture & economy

About me

pathfinder in culture & economy

I am helping people and organisations to see & unveil their potentials. By founding companies and managing artists for +20 years, I learned to enjoy looking beyond everyday challenges, creating pathways through the jungle for artists, organisations and fellow entrepreneurs. The mission is to rise on the opportunities; to evolve networks; to connect likeminded people; to see the bigger picture.

Consultancy

The music economy is incredibly fragmented and fragile. I had the pleasure of needing to go into many details of different branches of this ecosystem over the years. On the upside this can be of great value if you want to help moving things into the right direction: I am proud to have played such roles in the creation of Austrian Music Export, the Austrian Music Charta and other stepping stones for the local music community. Other work includes the creation of a showcase festival and conference, a Music Film Festival, a City Festival to help reviving the municipalities standing as a place of culture, or a reshaped strategy for a group of local promoters.

Music Business Seminars & Trainings

I create and curate formats and programmes for music industry professionals and those to-be, in Austria and abroad, most recently for Music Estonia, University of Applied Sciences Kufstein, University of Music and Performing Arts Vienna. I often also teach, lecture and mentor as a part of these programmes.

Coaching, Mentoring &
Career Development

You might (want to) work with artists or be an artist yourself; you might have an idea for a start-up or already run a business for some time. Been there, done that. Listening to you and your stories, helping you finding a path towards your goals, to improve your career, your business and enable you to take your next step(s) is one of my favourite things. Each story is different, each case is new; making sense of it and adding a tiny bit of what I’ve learned and experienced is always special.

Speaker & Moderator

I occasionally enjoy looking beyond borders, particularly into other industries and businesses. While my main playing field is music and culture, i soon realized how valuable findings from my experience in this field can be for others, too. Music as such might be a simple, yet powerful tool. The industry behind it, though, is changing constantly and fast by definition, has therefore got to be driven by a constant flow of innovation, is competitive as hell and often far ahead in terms of offerings and solutions for (future) problems.

Since I like to stay curious and try doing so by joining discussions, giving keynotes or hosting debates and panels became a fun thing to do. This keeps being an inspiration for learning and networking in any direction. I had the honour of speaking at many events across the globe, including industry events like Reeperbahn Festival, Eurosonic Noorderslag, Tallinn Music Week, Ment Ljubljana, Budapest Showcase Hub, Canadian Music Week, WestWay Lab, c/o Pop or Waves Vienna.

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